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The benefits of writing articles with original content is a well known method for generating traffic
and getting links back to your sites. However there are several important points to consider before
starting writing.
It is essential to do keyword research on your chosen topic or niche. This involves using some type
of software that will show the number of searches that a particular keyword or phrase gets daily or
month usually.
The number of results obtained regarding the amount of searches is important, but the number of
competing sites is also a very important number in my opinion.
know from experience that it possible to get on the first page of Google with competition of
20,000-30,000 when doing a search on Google in quotes for a keyword phrase: “how to get rid of
keyword” for example obviously entering your niche word mice, acne, stretch marks etc.
This will not always happen but with the correct approach it can be achieved. Once you actually
find your article on the first or second page for a competitive term you will find it changes as other
people submit articles with the same keyword phrase. Just because you succeed on getting on the
first or second page doesn’t guarantee how long your article will stay there.
OK let’s look at the process of starting our keyword research using free keyword tools in this
example. I suggest that your first place to start is to start with freekeywords.wordtracker.com also
another free tool is nichebotclassic.com.
So you enter your main keyword and then see what type of results that are returned. It is better to
target keyword phrases that have 3-5 words known as long tail keywords. This means they are more
targeted and the people searching are more likely to be buyers rather than someone just researching.
When you find some phrases that have a reasonably good number of searches per month, now this
number will vary depending on the amount of work you are prepared to do.
I would suggest trying to find some keyword phrases that have around 5000 searches per month and
then check what type of competition there is from entering the phrase in “” in Google.
The numbers will vary greatly depending on how popular a niche or subject is. From experience I
know that you shouldn’t try to compete for keywords with more than 30,000 competition in quotes
on Google.
There can be exceptions to this but if you are new to article writing then I recommend less than
30,000. Experiment with 10-20,000 and see what results you get.
Right so now you have some keyword phrases and you know how many searches they get and what
the level of competition is. The next step is to start thinking about writing the article.
I am going to tell you what in my view the best way to do this is. There are other options, but I am
going to give a step by step guide of how I prepare and write articles that will be read by many
hundreds if not thousands.
If you don’t have Note Tab Lite downloaded which is a free download from notetab.com then I
recommend getting it. It is like a super version of notepad that you should have on your computer.
I am going to assume you have downloaded this to your computer, if not you can use whatever
other software you prefer.
When you have downloaded Note Tab Lite, open new from the file tab or click on the icon, then
click on the document tab, followed properties, enable word wrap and set the number to 65 on the
same line.
The reason for this is that when you have finished writing you article in Note Tab Lite it is in a good
format to be submitted to article directories.
The structure of the article is essential to the results that will be achieved.
The most important step is to have a title that will make people want to read the article. For example
many readers are looking for help on how to do something.
For example: “How I got rid of acne”, How I lost 9lbs in 29 days”. If you have headline that is
many can relate to then you will have a popular article.
The content that is in your article will either give a great result or not in the search engines. If you
are new to article writing and making sites then it is important to understand you should be using
original or completely rewritten content.
The reason for this is that many people use PLR or private label rights articles that are used by
many other people. There can be hundreds of people using exactly the same material.
So how do you choose the best words and phrases to use in your article? In the last year or two
there have been changes in the way the search engines rank articles and websites.
The method that is now being used is something called LSI or Latent Semantic Indexing which is a
way of showing how relevant the content of a page is to the search term that was entered in the
search engine.
Now if you are new to these terms don’t worry, I am going to show you how you can get all the
words you need to get great results for your articles for free.
The next step is to use the free Google keyword tool found at:
https://adwords.google.com/select/KeywordToolExternal
The next step is to enter your main keyword in this tool and press find more keywords and these
keywords are the words that Google considers important in relation to the main keyword. So there
you have all the words you need to write your articles.
I recommend writing articles of between 400-500 words. Depending on the number of results given
by Google from their keyword tool, this will vary greatly depending on the topic, you then want to
use as many of the words as possible in your article.
Now obviously the article must be written in a way that makes sense and reads well.
You want to have your main keyword phrase in the title, once in the first paragraph preferably near
the beginning, once in the middle and once more at the end of your article. Also I recommend using
bold for the phrase once.
In the past it was recommended to use a keyword density of 2-3% in articles meaning if the article
was 500 words then you should use your main keyword 10-15 times. This is no longer as effective
as it once was.
That is why I have explained the use of LSI in your articles, but you don’t want to use the same
word over and over as this will be considered as keyword stuffing. So use caution with your chosen
keywords.
The other words you want to use in to your article so that it reads well. The more of the words
obtained in the results from Google the better chance you will have to get a high ranking for your
article.
So you have spent some time doing your keyword research, written the article using the LSI method
I have explained, the next important step is what do you what the reader to do?
Maybe you want them to visit your site or blog, sign up for your newsletter or click your affiliate
link etc.
For example if you have a product that you may be promoting, either your own or an affiliate
product, then you want to have a good signature file. What is a signature file?
At the end of your articles, you are allowed to enter some information about you product with a link
to either your products, sites or affiliate sites.
Different directories have different rules so it is important to check first, but normally you are
allowed 2 or 3 links in your sig.
Most directories do not allow links in the main body of the article. Certain directories will not allow
affiliate links either in your signature. So be sure to check or you article will be declined.
So getting back to the signature file, you want to have something that will make the reader want to
click to go to your site or affiliate product.
For example if you are promoting a product related to a weight loss product you could write
something like this: To get your free report on how I lost 10 pounds in 28 days then you would put
your link to your site or affiliate site.
If you have given good information in the body of your article that has made the reader want more
information then you include a good signature file then there is much more chance they will click
the link for more information.
It is very important to check the spelling and grammar of your articles before submitting to article
directories as most will not correct your mistakes and will not accept them.
When you have finished writing your article assuming you used Note Tab Lite, you should copy the
text and paste into Microsoft Word, where you can do a spell check and check the number of words.
Word count is available in Note Tab Lite as well but spell checker isn’t available in the free version.
Now submitting your article to directories needs special care to get the best results.
There is something like 600-700 article directories that accept articles, but in reality most of the
traffic or visitors will come from just a few.
Also in the past many article writers submitted the same article to all the directories, well that
doesn’t work anymore. You won’t get good results using this method.
The main reason for writing articles is to get traffic to your sites and also get links back to your
pages.
Now there are various ways to overcome this problem and it is possible to submit a different
version of your articles to hundreds of directories that will accept the article and also you will get
many links back to your sites that will help you get better positions in the search engines.
If you want to get the best results from your article writing which I recommend, then you are going
to have to use some form of software or be prepared to spend either hundreds of hours writing and
submitting to many directories which no one is likely to do.
To rewrite an article takes time, maybe an experienced writer can do this in 15-20 minutes for each
article. To submit to each directory will take around 5 minutes for each one.
Imagine doing this 500 times. It just isn’t possible for most people manually so you will have to use
some software.
For most article directories you will have to sign up to be a member, this is free and you just enter
some basic information, they will normally send an email for you to confirm and then you can start
submitting your articles.
When you want to submit your article to a directory, you will have to enter your title, the category
and normally some tags or keywords. It is very important to add the most relevant keywords that
visitors would search for in the search engines.
These keywords you would have found at the beginning of your keyword research.
You then copy the text from Note Tab Lite or whatever program you used and paste into the article
body of the directory.
You then have to enter your bio or signature where you would put something to make the visitor
click your links as already discussed.
Be sure to do a preview, make sure there are no mistakes and then submit your article.
Most directories will view articles before they become live, some not. The time for this varies
greatly depending on the directory.
Some of the best directories to submit to are: ezinearticles, goarticles, article city, articledashboard,
searchwarp, article alley.
I recommend starting with these, then if you want to really get great results you will have to go to
the next stage which will require a little more work but the results are well worth it.
The results obtained from this extra work may not result in heavy traffic to your articles and
webpages from many of the low PR [page rank] directories, but will give many more back links
which is important.
The first step to really benefit from submitting articles is to use software that will enable you to
produce many different versions of your original article that can be submitted to the directories.
There are various types of software that claim to do this automatically; I haven’t found any that do.
You must be prepared to do some work, but the results are really good.
Now this is not an automatic type of article spinner, you will have to change you article using
syntax. Now don’t worry if this is new there are videos and examples to show you how to do this.
After you have done this a few times it is easy.
The best way to discover this great method is to visit: http://jetspinner.com
Take a look at the site see how it works and try it.
I think at the time of writing this it is possible to get 900 variations of your original article.
The next step is how to submit hundreds of different variations of your original article to the
directories that will give you back links and higher positions in the search engines.
The best software I have found is: http://articlepostrobot.com
This is the only automatic submission software I have found that is completely hands free once you
have entered your article details.
You just enter your article details and author bio, click the directories you want to submit to and
leave the software running.
If you use the methods I have described here your article writing will reach another level. It will
take some time to prepare an article that can be submitted to 600 directories or more.
Think of it like this. If you take 30-40 minutes to write 1 article that really can only be submitted to
1 directory for maximum results which may give a lot of traffic, but only 1 back link, why not
spend 90 -120 minutes to prepare an article that can be submitted to 600 articles giving much more
traffic, but more importantly 600 back links.
If you are looking for maximum benefit from the search engines for your articles, I suggest you add
them to your sites first and get them indexed first on your site. The advantage here with the problem
of duplicate content is that Google, Yahoo and MSN will give more weight to your site as the first
site that indexed the content.
This can be done quickly if you get links from high PR sites like social bookmarking sites. Don’t
spam them though. Posting to these sites can get your sites indexed in a matter of hours sometimes.
The other advantage is that when you submit good quality articles to directories, other webmasters
will use your articles on their sites and blogs, resulting in more back links and traffic.
Article directories allow other people to download articles as long as the article isn’t changed and
the sig file is kept intact. This means that everyone that uses your articles on their sites will be
promoting your sites or products as your links will be shown.
I know that a well written article can be read by hundreds or thousands of people in a month from
just a few directories. Imagine if you duplicate this many times with hundreds of directories and
many articles.
Really the results you will obtain depend on the work you put into it.
I hope you have found this useful if you are struggling with writing articles and now you know how
to achieve better results.
Wishing you good luck with your article writing.
Resource list:
http://tools.seobook.com/general/keyword/
http://articlepostrobot.com
http://jetspinner.com
https://adwords.google.com/select/KeywordToolExternal
http://freekeywords.wordtracker.com/
http://nichebotclassic.com/
http://notetab.com/
http://ezinearticles.com/
http://goarticles.com/
http://articlecity.com/
http://articledashboard.com/
http://searchwarp.com/
http://articlealley.com/
You may not copy this article without permission from this site. If you would like any more information please feel free to contact me.
copyright 2007 All rights reserved John Sullivan
Affiliate marketing is one of the quickest ways to start making money online without your own products. There are various sites like clickbank where you can sign up for free to start promoting other peoples products and as these products are digital downloads normally you will receive something around 50 - 60% commission for all sales.
It is important to do some research with clickbank to see what are the best selling items, check the sales pages to see if they are god and choose a few products to promote.
Clickbank have a good reputattion for being a good payer and will send out checks every 2 weeks.
Nearly every niche has affiliate programs, just do a search on Google for keyword+niche and see what comes up.